Impression Sports Hired to Represent Sunderland A.F.C of the Barclays Premier League
Denver, CO, January 2016 Sunderland AFC have engaged Impression Sports & Entertainment to provide sponsorship consulting services and to assist with the club's overall sponsorship sales efforts. The engagement with Sunderland is Impression Sports' first major international sales project with a global sports brand.
Established in 1879, Sunderland currently plays in the globally recognized Barclays Premier League. With one of the most loyal and passionate fan bases in football, Sunderland AFC ranks 6th overall in average per game attendance (43,000+) in the Barclays Premier League while playing in the internationally renowned 49,000-seat Stadium of Light. Impression's primary scope of work for the club will focus on securing local, regional, national and international partners for the club.